Summit Racing Equipment (summitracing_sales) is the World’s Speed shop. They sell the parts you need to make your muscle car, truck, van, SUV, sport compact, or Jeep go fast or just look good. From crate engines, and engine blocks, to spark plugs, to brake pads, they carry pretty much every replacement auto party that you can think of. Click on the blue link above to check out their store front, and to see what specials and promotions that they are currently offering.
To be a successful store on eBay, you need to be able to satisfy a need or a problem. You can’t just throw some items up and expect to actually sell a large number of items unless you either offer the best prices, the best selection, or the best service and customer experience. So each store that you see with a large amount of sales or feedback has figured out a way to excel in one of these areas. Summit Racing on eBay has over 820,000 positive feedback, so they are obviously doing something right.
With their extensive feedback history, and name brand recognition, I would feel very secure purchasing from this store – and have in the past. And I’ve been a satisfied customer each time.
There are two main benefits of shopping online – price and selection. Summit Racing is the biggest name in performance auto parts, so they definitely have the selection portion of the equation. However, you can find the same products in the Summit Racing official site, that you will see in their eBay store. And their prices are actually the same in both platforms. So why is their eBay store so successful? And why shop in their eBay store?
I would think that they main reason is that you have the best of both worlds when you buy from them on eBay. You get the Summit Racing products, with the added benefit of eBay buyer protection. If for whatever reason the store does not take your items back, you have eBay behind you.
A second reason is to accumulate eBay bucks, or to use eBay and Paypal coupons. If you’re a member of the eBay bucks program, and you’re going to shop at Summit Racing, you might as well earn your bucks for the purchase. That’s actually the reason why I’ve bought from their eBay store in the past. Also, Paypal Credit users would obviously want to take advantage of Paypal financing on larger purchases.
A third and most interesting benefit to purchasing on eBay is the simplified returns process that eBay offers. When you purchase from a 3rd party website, they really make you go through a few hurdles to get the item returned. You need to contact them, perhaps get authorization. And even then, you have to get the shipping label all figured out on your own, etc. With eBay’s hassle free returns process, none of that applies. You just click on the “Return item” button, choose your reason, and they even provide you with a label, all ready to go. All you have to do is give the package to the mailman.
Have you shopped in this store before? If so, leave a comment below and share your experience.